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ATDW & Best of Queensland Workshop
by Mackay Tourism Ltd
- Hosted By
- Mackay Tourism Ltd
- Start
- 22 May 2025 at 9:00 am
- End
- 22 May 2025 at 12:00 pm
- Where
About the Event
Join us for a comprehensive workshop that will equip you with the essential tools to enhance your tourism business’s online presence and guide you through ATDW and the Best of Queensland Experiences Program (BOQEP).
This event is perfect for tourism operators of all sizes, whether you’re new to ATDW and the BOQ Program or have years of experience.
ATDW – Boost Your Visibility
The ATDW session will walk you through the steps to optimise your profile on the Australian Tourism Data Warehouse (ATDW), ensuring your business stands out online. You'll learn how to:
- Create keyword-rich descriptions that increase discoverability.
- Craft compelling deals and offers that attract more customers.
- Enhance your visual content to engage your audience.
- Link your Google Business Profile to maximise your online presence.
- Plus, much more!
With practical strategies and expert insights, you’ll learn how to leverage ATDW’s extensive distribution network, including www.mackayregion.com and www.queensland.com, to drive more traffic to your booking platforms and unlock new opportunities.
Best of Queensland Experiences Program – Your Path to Recognition
In addition to optimising your online presence, this component of the workshop will also dive deep into the Best of Queensland Experiences Program (BOQEP). You’ll learn about the five key criteria for the program, how the ReviewPro GRI is calculated, and tips on how to improve your GRI score.
We’ll also cover:
- How to meet the necessary criteria to be featured in the Best of Queensland Experiences Program.
- Personalised advice on your 2025 results and how to track your progress.
- Tips and tricks to ensure you’re on track to achieve the required points for your next assessment.
This ATDW and BOQEP workshop provides an invaluable opportunity for you to ask questions, gain individualised advice, and ensure your business is primed for success with both ATDW and BOQEP.
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ATDW & Best of Queensland Workshop
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